Company number

DIRECT GO TRADING LTD

Active

Filing history Order extract (PDF) Monitor

✓ Active company on the official register. Next accounts due 30 June 2027.

Company details

West Midlands, England Contains OS data © Crown copyright and database right. Contains Royal Mail data © Royal Mail copyright and database right. Source: Office for National Statistics licensed under the Open Government Licence v.3.0.

Registered name: DIRECT GO TRADING LTD
Company number: 10396196
Registered office: COBALT SQUARE SUITE 2A 6 FLOOR COBALT SQUARE, 83-85 HAGLEY ROAD, BIRMINGHAM, B16 8QG, ENGLAND · 613 other companies at this postcode
Company type: Private Limited Company
Incorporated on: 27 September 2016
Status: Active
Age: 9 years
Nature of business (SIC): 46190 — Agents involved in the sale of a variety of goods · 52103 — Operation of warehousing and storage facilities for land transport activities · 52290 — Other transportation support activities · 53100 — Postal activities under universal service obligation
Accounts — next due: 30 Jun 2027
Accounts — last made up to: 30 Sept 2025
Confirmation statement — next due: 13 Aug 2026
Confirmation statement — last: 30 Jul 2025

What the register says

Facts from the register, with the dates they are filed under. Not a score: what they mean is for you to judge, and every line can be checked against Companies House itself.

The confirmation statement was due on 13 August 2026 (30 days overdue). 13/08/2026
1 of 1 registered charge outstanding — a lender has a claim over the assets.
A person with significant control here also controls 2 other companies.

Companies House register snapshot, read 02/09/2026.

People with significant control

Beneficial owners holding over 25% of shares, voting rights or the right to appoint directors

Mr Daxin Pai

owns 25–50% of shares · owns 25–50% of shares (through a trust) · owns 25–50% of shares (through a firm) · holds 25–50% of voting rights · holds 25–50% of voting rights (through a trust) · holds 25–50% of voting rights (through a firm)

Notified 25/04/2024

Ms Yongzhen Dai

has significant influence or control

Notified 01/02/2024

Ms Ziqi Huang

has significant influence or control · has significant influence or control (through a trust) · has significant influence or control (through a firm)

Notified 01/03/2025

Ms Ziqi Huang

owns 75–100% of shares · holds 75–100% of voting rights · can appoint and remove directors

Notified 27/09/2016

Corporate structure

Who controls this company, and who they control in turn

4 controllers Drag to move · scroll to zoom · double-click to expand

Company Person Current control Ended

Connections

Ms Ziqi Huang

born 05/1995 · England has significant influence or control · has significant influence or control · has significant influence or control Notified 01/03/2025 Controls 5 companies

Mr Daxin Pai

born 10/1984 · China owns 25–50% of shares · owns 25–50% of shares · owns 25–50% of shares · holds 25–50% of votes · holds 25–50% of votes · holds 25–50% of votes Control ended 17/05/2024

Ms Yongzhen Dai

born 09/1946 · China has significant influence or control Control ended 01/02/2025

Ms Ziqi Huang

born 05/1995 · England owns 75–100% of shares · holds 75–100% of votes · can appoint and remove directors Control ended 20/04/2024 Controls 5 companies

Change history

Reconstructed from the dated records Companies House publishes

Date	Change	Was	Now
01/03/2025	Person with significant control added	—	Ms Ziqi Huang
01/02/2025	Person with significant control ceased	Ms Yongzhen Dai	—
17/05/2024	Person with significant control ceased	Mr Daxin Pai	—
25/04/2024	Person with significant control added	—	Mr Daxin Pai
20/04/2024	Person with significant control ceased	Ms Ziqi Huang	—
01/02/2024	Person with significant control added	—	Ms Yongzhen Dai
27/09/2016	Person with significant control added	—	Ms Ziqi Huang

Documents for DIRECT GO TRADING LTD

Need this one company on file? Buy the document on its own — no plan required.

Company extract£1.99

The full registration record as held today — name, number, status, registered office, company type, previous names, officers, PSC and SIC codes, timestamped for your file.

PDF Order

Financial statements£3.99

Every figure the company’s own accounts state, across each filed period, with year-on-year movement. Most UK companies file small or micro-entity accounts — a balance sheet and a headcount, no turnover or profit.

PDF + CSV Order

Ownership report£3.99

Who controls the company: persons with significant control, the nature of that control, the ownership graph and every other company those controllers hold.

PDF Order

Data protection register

No entry found on the ICO register of fee payers under this name.

Not every organisation has to register — some are exempt. An absent entry is a question to ask, not a finding.

OBe told when this company changesA new officer, a change of control, a charge, accounts filed late — by email or Viber.See plans

Get this company via API

Every field on this page is available as structured JSON behind one endpoint and one API key.

GET /v1/company/gb/10396196
X-Api-Key: $OPENDATA_KEY

Read the API docs

Frequently asked questions

What is the company number of DIRECT GO TRADING LTD?▾

According to the official registry, the company number of DIRECT GO TRADING LTD is 10396196.

Where is DIRECT GO TRADING LTD registered?▾

The registered office is COBALT SQUARE SUITE 2A 6 FLOOR COBALT SQUARE, 83-85 HAGLEY ROAD, BIRMINGHAM, B16 8QG, ENGLAND.

What is the SIC code of DIRECT GO TRADING LTD?▾

The nature of business is recorded under SIC code 46190 — Agents involved in the sale of a variety of goods, 52103 — Operation of warehousing and storage facilities for land transport activities, 52290 — Other transportation support activities, 53100 — Postal activities under universal service obligation.

Who controls DIRECT GO TRADING LTD?▾

Mr Daxin Pai is recorded as a person with significant control, and owns 25–50% of shares, owns 25–50% of shares (through a trust), owns 25–50% of shares (through a firm), holds 25–50% of voting rights, holds 25–50% of voting rights (through a trust), holds 25–50% of voting rights (through a firm).

When are the next accounts of DIRECT GO TRADING LTD due?▾

The next annual accounts are due by 30 June 2027, and the last accounts were made up to 30 September 2025.

About DIRECT GO TRADING LTD (10396196)

DIRECT GO TRADING LTD is a private limited company incorporated on 27 September 2016 and registered in the United Kingdom under company number 10396196. Its registered office is at COBALT SQUARE SUITE 2A 6 FLOOR COBALT SQUARE, 83-85 HAGLEY ROAD, BIRMINGHAM, B16 8QG, ENGLAND. The recorded nature of business is agents involved in the sale of a variety of goods (SIC 46190). The company is currently active , with statutory accounts last made up to 30 September 2025. , and the person with significant control is Mr Daxin Pai. This profile is provided by opendata.bot by Noetikos, aggregating official data from Companies House bulk data , last refreshed 2 September 2026.