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Company number
15759907

DEMAND AI (UK) LTD

Active
✓ Active company on the official register. Next accounts due 30 September 2026.

Company details

East of England, England Contains OS data © Crown copyright and database right. Contains Royal Mail data © Royal Mail copyright and database right. Source: Office for National Statistics licensed under the Open Government Licence v.3.0.
Registered name
DEMAND AI (UK) LTD
Company number
15759907
Registered office
C/O WINDSOR HOUSE STATION COURT, STATION ROAD, GREAT SHELFORD, CAMBRIDGE, CB22 5NE, UNITED KINGDOM · 175 other companies at this postcode
Company type
Private Limited Company
Incorporated on
4 June 2024
Status
Active
Age
2 years
Previous names
B2BMATTERS LIMITED (to 23 Jun 2025)
Nature of business (SIC)
70229 — Management consultancy activities other than financial management
Accounts — next due
30 Sept 2026
Accounts — last made up to
31 Dec 2024
Confirmation statement — next due
05 Aug 2027
Confirmation statement — last
22 Jul 2026

What the register says

Facts from the register, with the dates they are filed under. Not a score: what they mean is for you to judge, and every line can be checked against Companies House itself.

Companies House register snapshot, read 02/09/2026.

People with significant control

Beneficial owners holding over 25% of shares, voting rights or the right to appoint directors

Mr Charlie Lyndon James Whife
owns 25–50% of shares · holds 25–50% of voting rights · can appoint and remove directors
Notified 04/06/2024
Mr Harmanpreet Singh Jaspaul
owns 25–50% of shares · holds 25–50% of voting rights · can appoint and remove directors
Notified 04/06/2024
Mr Matthew David Croft
owns 75–100% of shares · holds 75–100% of voting rights · can appoint and remove directors
Notified 03/12/2024
Mr Michael John Thomas Whife
holds 50–75% of voting rights · can appoint and remove directors
Notified 17/07/2025

Corporate structure

Who controls this company, and who they control in turn

4 controllers Drag to move · scroll to zoom · double-click to expand
Company Person Current control Ended

Connections

Mr Michael John Thomas Whife
born 10/1965 · United States holds 50–75% of votes · can appoint and remove directors Notified 17/07/2025 Controls 2 companies
Mr Charlie Lyndon James Whife
born 01/1994 · United States owns 25–50% of shares · holds 25–50% of votes · can appoint and remove directors Control ended 03/12/2024
Mr Harmanpreet Singh Jaspaul
born 11/1983 · Canada owns 25–50% of shares · holds 25–50% of votes · can appoint and remove directors Control ended 03/12/2024
Mr Matthew David Croft
born 04/1995 · England owns 75–100% of shares · holds 75–100% of votes · can appoint and remove directors Control ended 17/07/2025

Change history

Reconstructed from the dated records Companies House publishes

DateChangeWasNow
17/07/2025 Person with significant control ceased Mr Matthew David Croft
17/07/2025 Person with significant control added Mr Michael John Thomas Whife
23/06/2025 Registered name changed B2BMATTERS LIMITED DEMAND AI (UK) LTD
03/12/2024 Person with significant control ceased Mr Harmanpreet Singh Jaspaul
03/12/2024 Person with significant control ceased Mr Charlie Lyndon James Whife
03/12/2024 Person with significant control added Mr Matthew David Croft
04/06/2024 Person with significant control added Mr Harmanpreet Singh Jaspaul
04/06/2024 Person with significant control added Mr Charlie Lyndon James Whife

Financial highlights

Parsed from the filed statutory accounts (£ thousands, except employees)

Source: Companies House bulk data filed accounts (iXBRL)
Metric FY2024
Total assets less current liabilities -54
Net assets -54
Employees (avg) 4

Documents for DEMAND AI (UK) LTD

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Company extract£1.99

The full registration record as held today — name, number, status, registered office, company type, previous names, officers, PSC and SIC codes, timestamped for your file.

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Financial statements£3.99

Every figure the company’s own accounts state, across each filed period, with year-on-year movement. Most UK companies file small or micro-entity accounts — a balance sheet and a headcount, no turnover or profit.

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Ownership report£3.99

Who controls the company: persons with significant control, the nature of that control, the ownership graph and every other company those controllers hold.

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Data protection register

No entry found on the ICO register of fee payers under this name.

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Get this company via API

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Frequently asked questions

What is the company number of DEMAND AI (UK) LTD?
According to the official registry, the company number of DEMAND AI (UK) LTD is 15759907.
Where is DEMAND AI (UK) LTD registered?
The registered office is C/O WINDSOR HOUSE STATION COURT, STATION ROAD, GREAT SHELFORD, CAMBRIDGE, CB22 5NE, UNITED KINGDOM.
What is the SIC code of DEMAND AI (UK) LTD?
The nature of business is recorded under SIC code 70229 — Management consultancy activities other than financial management.
Who controls DEMAND AI (UK) LTD?
Mr Charlie Lyndon James Whife is recorded as a person with significant control, and owns 25–50% of shares, holds 25–50% of voting rights, can appoint and remove directors.
When are the next accounts of DEMAND AI (UK) LTD due?
The next annual accounts are due by 30 September 2026, and the last accounts were made up to 31 December 2024.

About DEMAND AI (UK) LTD (15759907)

DEMAND AI (UK) LTD is a private limited company incorporated on 4 June 2024 and registered in the United Kingdom under company number 15759907. Its registered office is at C/O WINDSOR HOUSE STATION COURT, STATION ROAD, GREAT SHELFORD, CAMBRIDGE, CB22 5NE, UNITED KINGDOM. The recorded nature of business is management consultancy activities other than financial management (SIC 70229). The company is currently active , with statutory accounts last made up to 31 December 2024. , and the person with significant control is Mr Charlie Lyndon James Whife. This profile is provided by opendata.bot by Noetikos, aggregating official data from Companies House bulk data , last refreshed 2 September 2026.

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